In-house Business Accelerator Program
Prisma Electronics has adopted a hands-on approach to internal development with the induction of a "Corporate Accelerator." Organized by Innovation Farm, the program involves staff from across all divisions of the company - R&D, Design, and Electronics – who work in teams to explore new product ideas and understand relevant market opportunities. During the process, the company's personnel are coached by experts through the basic process of business development, including business model and concept testing, marketing research, IP and strategic issues.
Prisma Electronics has adopted a hands-on approach to internal development with the induction of a "Corporate Accelerator." Organized by Innovation Farm, the program involves staff from across all divisions of the company - R&D, Design, and Electronics – who work in teams to explore new product ideas and understand relevant market opportunities. During the process, the company's personnel are coached by experts through the basic process of business development, including business model and concept testing, marketing research, IP and strategic issues.
The full 10-week acceleration stage covers all facets of concept development and is designed to enhance the company's internal knowledge and human capital, leading to possible spinouts and/or the successful screening of new product lines. "We decided a program such as this was a good next-step for many reasons," said Mr. Giordamlis. "Both from a technology perspective as well as a human-resources angle, such initiatives are strategically important as Prisma Electronics seeks constantly to enhance its position as a market-leader in the Greek Electronics sector. As a company we have always stressed the importance of new-product development but also we find strength in the talent and dedication of our employees, and their vital contribution to the long-term health and growth of Prisma Electronics. The acceleration program has been a very valuable investment for us - helping us clarify our strategy and goals as we seek to move forward into the next generation of products, and giving valuable knowledge to our staff in the process."